Managing Successful Event and Webinar Campaigns Through Pardot and Salesforce
Join CleverTouch, one of Europe’s leading Pardot consultancies, as they discuss how marketers can manage their entire event process - from initial invitation through to follow up and evaluation - using Pardot and Salesforce. The webinar will cover the following: - How to develop and manage an event program in Engagement Studio - An overview of Pardot’s event connectors - How to enable Sales to invite prospects / customers - Reporting on an event’s success and revenue attribution Speaker: Tom Marples, Technical Solutions Analyst, CleverTouch Marketing. (Recorded on October 18th). Register for upcoming Topical Office Hours at http://www2.pardot.com/advocates.