Pardot's Weekly Best Practice and Strategy Webinars

Pardot: Attribution Reporting Pt1 - Best Practices for Advanced Attribution Reporting

Learn how marketers are going beyond out of the box reporting and working with AppExchange partners to gain deeper visibility into Marketing Performance. In this Office Hours session, you will learn how to address the gaps in Marketing ROI reporting, so your campaigns get the full credit they deserve. We will discuss - What is advanced attribution reporting and custom weighting? Best practices to avoid common data cleanliness issues that can affect accurate reporting Tools. And recommendations for tools that help solve other common pitfalls.

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Recorded: 12/1/17